Expertise

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Expertise

Automobile Visualization AR Application – iPad & Tablet

An Augmented Reality (AR) automobile visualization app for Audi, Ford, Toyota, and Volkswagen, enhancing the car-buying experience through real-time customization, immersive exploration, and interactive feature explanations.

  • ✦ Vehicle Selection & Exploration – Browse, rotate, and inspect models in 360-degree AR.
  • ✦ Customization & Personalization – Modify colors, materials, and accessories in real time.
  • ✦ Interactive Feature Insights – Tap vehicle components for detailed descriptions & animations.
  • ✦ AR-Based Accessory Fitting – Virtually place wheels, seat trims, and other add-ons.
  • ✦ Save & Share Configurations – Store and share custom car setups via cloud and social media.

  • ✦ XR Solution Architect & Developer – Led end-to-end AR development, UI/UX design, and 3D optimization.
  • ✦ Product Manager – Conducted market research, defined success metrics, and prioritized MVP features.
  • ✦ Performance Optimization – Used LOD, occlusion culling, and shader adjustments for mobile efficiency.
  • ✦ Cross-Platform Compatibility – Developed for iPad, high-performance Android tablets (ARKit & ARCore).

Unity 3D, C#, URP, ARKit, ARCore

60% engagement boost | 20% fewer showroom visits | Higher conversion rates.

 

This app redefined automotive retail, blending XR technology with product strategy to create an innovative, user-centric experience.