Expertise

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Expertise

The Daimler Truck MR Experience – HoloLens

A next-gen Mixed Reality (MR) application that immerses users in Daimler’s automotive world. Designed for HoloLens, the experience enables real-time vehicle exploration with interactive features, offering a new way to visualize and engage with trucks..

  • ✦ 360-Degree View – Explore trucks from all angles, both exterior and interior, in real-time.
  • ✦ Color Customization – Instantly switch between multiple color options for a personalized look..
  • ✦ Vehicle Rotation & Movement – Interact naturally by rotating and repositioning vehicles with ease.
  • ✦ High-Quality Visualization – Optimized 3D assets for realistic rendering and smooth performance.
  • ✦ Intuitive UI – Seamlessly navigate and interact with features for an enhanced user experience.

  • ✦ Developed core MR functionalities, ensuring seamless interaction and real-time responsiveness.
  • ✦ Engineered 360-degree exploration, enabling users to view trucks dynamically from every angle.
  • ✦ Implemented customizable color options, enhancing personalization and user engagement.
  • ✦ Designed and optimized UI elements for a smooth and intuitive MR experience.
  • ✦ Integrated and optimized 3D assets for high-quality visualization and efficient performance.

Mixed Reality Toolkit (MRTK), Unity 3D ,C# ,HoloLens SDK

  • 🔹Increased customer engagement through immersive and interactive product visualization.
  • 🔹Enhanced user experience with fluid navigation, responsive controls, and real-time interactions.
  • 🔹Optimized performance ensuring smooth and lag-free operation on HoloLens.
  • 🔹Strengthened Daimler’s digital innovation, offering a futuristic approach to vehicle exploration.

 

By seamlessly integrating Mixed Reality into the vehicle exploration process, this application not only sets a new standard for user interaction but also reinforces Daimler’s position as a leader in automotive innovation. The project’s success in optimizing performance and user experience underscores the potential of MR technology in transforming industries and creating more engaging, personalized customer experiences